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Hogan USA » Hogan Communications » Program Elements Advance Movie Screenings PROGRAM ELEMENTS Campus Newspaper Advertising Campus Radio Station advertising E-Mail Blast campus wide Press Releases to all Campus Media Screening Passes Ad Posters (posted throughout each campus) Movie Posters (given to all attending-put on walls at home) Movie Programs (optional) PROMOTIONAL OPPORTUNITIES In-Theater signage at the event signage at the event Broadcast Commercial air prior to the movie Product Sampling Product Demonstration Product Display on-campus Premium item Distribution Data Collection (e-mail/phone/address) Sweepstakes Research ADDITIONAL SCREENING OPPORTUNITIES Direct Mail Screening invitations with on-line RSVP Military Market Screenings Screeniongs of Television Shows DVD Movie or Concert Screenings Back to Premiere Motion Picture Screenings

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